Hublot Sapphire Rainbow
Intricate mechanics of the HUB1214 movement, crystal cut 45mm-diameter sapphire case, transparent lined rubber strap, and finally, the iconic “flower” made from 487 stones come together in a surreal choreography “ XK studio
Design & Production: XK studio
Role: design, animation, simulation
Role: design, animation, simulation
Research and development
The catalyzer of all the explorations was the feeling of being genuine and playful, yet transmitting gracefulness to portray the energy that the Sapphire Rainbow Watch irradiates.
I was very happy to deeply explore lively animations, guided simulations and to try multitude of styles while lighting/shading/rendering in the research and development phase.